The client introduced this project to me as a package of seasonal and/or holiday-themed blogs. They were looking to continue their reputation as a leader of food blogs in New York but wanted to tailor the blogs to the upcoming holidays at the time.
I crafted a set of blogs that targeted keywords that they were looking to rank for, and some new keywords that we found could work well for this brand. These blogs all targeted high-volume keywords that resonated with local New Yorkers, tourists, and everything in between. The main objective was to blend high-value SEO content with a local feel.
The blogs brought the combination of the holiday season and New York to life through words. The blogs not only inform people of fun holiday activities but also provide a fun read while being filled with engaging SEO-friendly content.